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Pass Guaranteed 2025 Salesforce CRT-550: Updated Valid Exam Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Braindumps
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Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q12-Q17):
NEW QUESTION # 12
A customer wants to set up a real-time, API-driven way to be alerted when transactional messages fail to send out of Marketing Cloud. They are currently in the process of hiring a full-time developer but want an implementation in place for the developer to maintain.
What should the customer have in place to ensure this solution can be implemented?
- A. A Transactional Journey with the Not Sent Notification activity included
- B. A Datorama instance to ingest their data
- C. An Interaction Studio instance to ingest their data
- D. An external system to receive and confirm callback and subscriptions
Answer: D
Explanation:
To set up a real-time, API-driven way to be alerted when transactional messages fail to send out of Marketing Cloud, Northern Trail Outfitters should have an external system to receive and confirm callback and subscriptions. Callbacks are notifications that Marketing Cloud sends to an external system when certain events occur, such as message failures or bounces. Subscriptions are requests that specify which events and messages an external system wants to receive callbacks for. References: https://developer.salesforce.com/docs
/atlas.en-us.noversion.mc-apis.meta/mc-apis/transactional-messaging-api.htm
NEW QUESTION # 13
Northern Trail (NTO), a longtime Marketing Cloud customer,has decided to adopt Journey Build to help with the execution of their marketing programs. NTO does not want to duplicate efforts within the platform and has asked if they could be using Automation Studio entirely.
Which three tasks would a consultant suggest for using Documentary Builder instead of Automation Studio?
Choose 3 Answers
- A. Creating customer segments from multiple data extensions
- B. Setting behavior-based goals
- C. Processing zipped encrypt
ed files containing subscriber data - D. Designing decision logic via an ... user interface.
- E. Building simple segmented campaigns without SQL queries
Answer: B,D,E
Explanation:
Explanation
Three tasks that a consultant would suggest for using Journey Builder instead of Automation Studio are:
Building simple segmented campaignswithout SQL queries. Journey Builder allows marketers to create simple segmented campaigns using filters and rules without writing SQL queries. Automation Studio requires SQL queries for creating complex segments using data extensions.
Designing decision logic via an intuitive user interface. Journey Builder allows marketers to design decision logic using activities such as decision splits, engagement splits, or random splits via an intuitive user interface. Automation Studio requires scripting or coding for creating decision logic using activities such as script activities or verification activities.
Setting behavior-based goals. Journey Builder allows marketers to set behavior-based goals using criteria such as email opens, clicks, conversions, or custom events. Automation Studio does not have a feature for setting behavior-based goals.
Processing zipped encrypted files containing subscriber data is a task that a consultant would suggest for using Automation Studio instead of Journey Builder, as AutomationStudio has activities such as file transfer activities or import file activities that can handle zipped encrypted files. Creating customer segments from multiple data extensions is a task that a consultant would suggest for using Automation Studio insteadof Journey Builder, as Automation Studio has activities such as query activities or filter activities that can create customer segments from multiple data extensions. References:
https://help.salesforce.com/s/articleView?id=sf.mc_jb_journey_builder.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_as_automation_studio.htm&type=5
NEW QUESTION # 14
Northern Trail Outfitters has several business units (BU) and each BU uses specific data extensions, like Product Information.
How Should they configure these data sources?
- A. Give users the Administrator Role so they can see all of the data.
- B. Create a local copy of the product data in each BU.
- C. Use the File Transfer Activity to import data into each BU.
- D. Share data extensions from the top-level BU.
Answer: A
NEW QUESTION # 15
A consultant explains how a sending domain differs from a customer's primary domain. The customer is evaluating their options around configuring their domain.
Which two questions should their IT team be asked?
Choose 2 answers
- A. Will they be able to post Marketing Cloud-provided DNS files when self-hosting?
- B. Does their company allow delegation of subdomains to third parties?
- C. Are they able to modify their domain configuration's DNS entries?
- D. Can they provide access for Marketing Cloud to update the DNS records?
Answer: B,C
NEW QUESTION # 16
Northern Trail Outfitters (NTO) wants to use Case data from Service Cloud as part of their current email messaging campaign. They want to import cases that indicate the customer wants someone to contact them after the case is closed. NTO tracks cases with a checkbox field called "Contact Me".
- A. Create data extensions in Marketing Cloud and import the data from Service Cloud using Journey Builder.
- B. Use Salesforce Data Extensions and Filter Activities in Automation Studio to import and filter the data.
- C. Create Reports in Salesforce filtered by Contact Me equal to True and import using the Import word.
- D. Use Synchronized Data Extensions on the Case Object with a Boolean filter on the Contact Me field.
Answer: D
Explanation:
To use Case data from Service Cloud as part of their current email messaging campaign, Northern Trail Outfitters should use Synchronized Data Extensions on the Case Object with a Boolean filter on the Contact Me field. Synchronized Data Extensions are data extensions that allow marketers to sync data from Sales Cloud or Service Cloud objects into Marketing Cloud using filters and schedules. Using Synchronized Data Extensions on the Case Object with a Boolean filter on the Contact Me field will allow Northern Trail Outfitters to import cases that indicate the customer wants someone to contact them after the case is closed.
References: https://help.salesforce.com/s/articleView?id=sf.mc_co_synchronized_data_sources.htm&type=5
NEW QUESTION # 17
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